आज टाटा मोटर्स के शेयर में भारी गिरावट देखने को मिली | कारोबार के दोरान शेयर कल के बन्द रू.212.75 के मुकाबले रू.205.80 पर खुला,लेकिन लक्जरी कार जगुआर लैंड रोवर (JLR) की चीन में कमजोर बिक्री के कारण रू. 170.65 तक लुढका गया | शेयर का पिछले 7 वर्षो 30 दिसंबर 2011 के बाद का यह न्यूनतम स्तर है | कारोबार समाप्ति पर रू.28.50 और 13.19% की गिरावट के बाद रू.184.35 पर बन्द हुआ | शेयर 12 माह में 60 % तक टूट चूका है |

शेयर में गिरावट के कारण –

  • सितम्बर माह में जगुआर लैंड रोवर (JLR) के 57,114 वाहन बिक्री हुये, जबकि नये मोडल Range Rover Velar and the Jaguar I-PACE and E-PACE वाहनों की मजबूत बिक्री के बावजूद पिछले वर्ष इसी माह की बिक्री से 12.30% कम है |
  • इम्पोर्ट ड्यूटी में बदलाव और ट्रेड वार के कारण उपभोक्ता मांग में कमी के चलते चीन में कम्पनी के वाहनों की बिक्री में 46.20% की गिरावट रही |
  • यु.के.में 0.8% और यूरोप में 4.7% बिक्री कम रही |
  • नार्थ अमरीका में जगुआर लैंड रोवर (JLR) की बिक्री 6.9%से कम रही |
  • सितम्बर माह में बिक्री में कमी के कारण Solihull प्लांट जहाँ से RR, RR Sport, Velar, Discovery and F-Pace का निर्माण होता है, 2 सप्ताह के लिये शटडाउन किये जाने की घोषणा की है | यह Castle Bromwich प्लांट जहाँ से Jaguar XE, XF, XJ and F-Type का निर्माण होता है,Oct-18 से Dec-18 तक सप्ताह में 3 दिन के लिए किया गया के अलावा है |
  • जगुआर लैंड रोवर (JLR) के कमजोर आंकड़ो के कारण हाल ही में CRISIL and Fitch ने कम्पनी की Ratings में बदलाव करके outlook किया है |

            टाटा मोटर्स में लगातार चली आरही गिरावट के बाद आज की भारी गिरावट से  हर आम निवेशक स्वयं को ठगा हुआ महसूस करने लगा है और वह निर्णय नही कर पा रहा है कि इस शेयर को होल्ड करे या बेचे ? क्या शेयर खरीदने का सही समय है ? कुछ रिसर्च हाउस ने कम्पनी के ईपीएस और JLR’s EBITDA में कमी होने का अनुमान लगा रहे है | जबकि अधिकांश अभी भी खरीदने हेतु राय व्यक्त कर रहे है|

          शेयर के वर्तमान भाव से अब ज्यादा गिरावट की सम्भावना नही है | लम्बी अवधि के नजरिये के आधार पर होल्ड किया जा सकता है और शेयर में खरीदारी की जा सकती है |




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